Finances

How much to charge, when to raise prices and how to sell a package without losing margin. The practical maths of getting paid.

Finances

Gift vouchers as a service: how to wrap a treatment as a present

A salon gift voucher brings a new face and money upfront. How to set what it covers, its expiry and redemption — and turn the gifted person into a regular.

13 min read

Finances

A monthly service subscription: is it worth it for a salon?

A service subscription for your salon: is it worth it? How the model gives you predictable revenue, who it suits, and how to set the price and rules — with the maths in euros.

13 min read

Finances

What a single regular client is really worth to you

A regular client is worth not one appointment but every visit over the years — the maths in euros that shifts your focus, plus three levers to raise it.

10 min read

Finances

How to raise your prices without losing clients

A concrete plan for raising prices: how much to add, a ready-made message for your clients and the maths on how many of them you can afford to lose and still come out level.

8 min read

Finances

The discount that doesn't cheapen you: smart use of promo codes

How a salon promo code fills quiet slots and wins clients back without wrecking your price list: when a discount makes sense, five rules and the maths in euros.

11 min read

Finances

Service packages: how to sell 10 massages up front without losing track of the count

Treatment packages: how to price a massage package discount so it doesn't eat your margin, what package size makes sense, expiry dates, Christmas gift sales and record-keeping without scraps of paper.

12 min read

Finances

How much to charge for your service: the pricing maths for service businesses

A concrete formula for pricing a service business: hourly rate, costs, materials and margin — with a hairdresser's worked example and advice on when and how to raise prices.

9 min read