The Starter plan is free — start without a card Start free →
All articles
Management

How much does booking software cost in Croatia (2026)?

6 min read

Short answer first, details after: booking software in Croatia in 2026 costs from €0 to roughly €45 per month in flat subscription fees. But the headline price is often only part of the bill — the real cost is set by five line items that software vendors rarely put in the same row. Let's go through them with concrete numbers and examples, and by the end you'll be able to work out your own case in a minute.

A little transparency before the numbers: Appointa, which appears here alongside the others, is our product. That's why every price was verified on the official pricing pages (8 August 2026) and we list the sources — so you can do the maths yourself.

The five numbers that make up the real price

1. The monthly subscription. The thing printed largest: €0, €17.95, €20, $29.99... Always check whether it covers your whole business or just one user.

2. Per-staff pricing. The most common trap for salons with a team. A tool that costs "€9.95 a month" but charges per team member costs €39.80 for a team of four — before tax. The more predictable approach: plans with a number of staff members included.

3. Commissions. Marketplace platforms take a percentage of the bookings they bring you: Fresha 20% of a new client's first visit (minimum €3), Booksy 30% of the first visit acquired through its Boost promotion. That can be a fair marketing cost — if it genuinely brings you clients you wouldn't have had. For business that would have come to you anyway (regulars, referrals), a commission is pure loss.

4. Card processing. If you take online payments through the tool, there's a percentage + a fixed part per transaction (Fresha: 1.29% + €0.20). For a salon that takes payment in person — cash or its own POS — this line is €0.

5. VAT and currency. Some tools list prices excluding VAT (Fresha), so mentally add 25% to the sticker price. Some charge in dollars (Booksy), so your cost also depends on the exchange rate. A "€17.95" price and a "€20" price can end up in the opposite order on your bank statement.

Concrete prices of tools available in Croatia

Appointa Fresha
Free option Starter: €0 permanently, up to 30 appointments/mo None (7-day trial)
Solo Pro €20/mo (€15/mo billed yearly) Independent €17.95/mo + VAT ≈ €22.44
Team (3 staff) Pro €20/mo — everyone included Team 3 × €9.95/mo + VAT ≈ €37.31/mo
New-client commission None 20% of first visit (min €3) from the marketplace
Client reminders Included (e-mail + push) Included
Support in Croatian Yes No

Booksy is deliberately not in the table: it isn't officially available in Croatia (it operates in the US, UK, Poland, Spain, France, Mexico, Brazil and South Africa). For reference, there it costs $29.99/mo plus $20/mo per additional team member.

We've written a detailed three-way comparison — including the maths on when a marketplace commission pays off and when it doesn't — in a separate article, "Appointa vs Fresha vs Booksy".

The maths for your case

Solo business (hairdresser, beautician, massage therapist, trainer):

  • Just testing online booking: €0 — Appointa Starter covers up to 30 appointments a month.
  • Your calendar is full: €15–22/mo. Appointa Pro billed yearly is €15/mo (€180/yr); Fresha Independent with VAT is about €22.44/mo (€269/yr) — plus any commissions for marketplace clients.

A salon with three staff members:

  • Appointa Pro: €15/mo billed yearly = €180/yr, all three staff included.
  • Fresha Team: about €37.31/mo with VAT = €448/yr — and if 5 new clients a month arrive through the marketplace (average first visit €30), add another €360/yr in commissions: about €808/yr in total.

The difference over three years: several hundred to over a thousand euros — for a tool that at its core does the same job: calendar, online bookings, reminders and a client base.

What about "free"? Paper and Excel

A planner and a spreadsheet cost €0 a month — and that's a legitimate choice while you're solo with a dozen appointments a week. But "free" there means: you are the reminder service (15–20 minutes every evening), you are the booking page (every appointment = a message thread), and you are the analytics (never). For a typical solo business with 25 appointments a week that's several hours of admin weekly — so the free tool is actually paid for with your evenings. Where a spreadsheet is enough and where it breaks, we've covered in "Excel or an app for appointments".

How to choose without overpaying: 5 questions

  1. What exactly does it cost for my number of staff? Ask for the total monthly amount, with VAT, for the whole team.
  2. Are there commissions? On what exactly — all bookings, new clients, promotions?
  3. What about reminders? Included in the price, or charged per message?
  4. Can I cancel any time? A monthly plan with no contract lock-in is the standard — anything else is a red flag.
  5. What language is support in? When your calendar breaks on a Saturday morning, the difference between a Croatian and an English ticket is the difference between five minutes and half a day.

Frequently asked questions

Is there completely free booking software? Yes — Appointa Starter is permanently free up to 30 appointments a month for one staff member. Fresha and Booksy no longer have free plans, only trials (7 and 14 days respectively).

What does a new-client commission mean? Marketplace platforms (Fresha, Booksy) charge a percentage of the first visit of a client their app brought you — Fresha 20% (min €3), Booksy 30% via Boost. Return visits and clients who arrive through your own link generally carry no commission.

Is yearly billing worth it? If you've already used the tool for a few months and you're staying — yes, the saving is typically 25%. With Appointa, Pro drops from €20 to €15/mo and Premium from €40 to €30/mo. Don't pay a year up front for a tool you haven't tried.

How much does software cost for a bigger team? With per-staff pricing (Fresha Team) the cost grows linearly: 10 staff ≈ €99.50/mo + VAT. With plans that include seats (Appointa Premium: 5 included, additional seat €5/mo) 10 staff comes to €65/mo.


All prices verified on 8 August 2026 on the official pricing pages; Fresha's are listed excluding VAT, so the 25% VAT conversion is marked as our calculation. Spot something that's changed — tell us, and we'll update.

All in this category